Breakout Speaker

Lita, known as The Lash Cheerleader, is a passionate lash artist, educator, and industry encourager with over 13 years of experience. With boundless energy, authenticity, and a heart for people, she has built a thriving business rooted in excellence, empowerment, and intentional client connection. What started as a leap of faith to build a better future has grown into a ministry of beauty and confidence, where every lash appointment is an opportunity to uplift and inspire. Lita believes that words have power, and through her expertise, she helps lash artists create meaningful client experiences that build trust, loyalty, and lasting success. Whether she’s behind the lash chair or speaking on stage, her mission is the same—to cheer others on and elevate the industry, one lash artist at a time.

Discover how the words you speak, the ambiance you create, and the energy you bring to every lash appointment can transform your client relationships and boost your business. In this session, we’ll explore the art of intentional connection, the impact of creating an uplifting client experience, and how small details can lead to big results. You’ll leave inspired with practical tools to enhance your client interactions and build lasting loyalty.